Family hiking next to lake Family hiking next to lake

Adventure Ready Brands

Inspiring Outdoor Adventure

Since 1975, we've been delivering our mission to inspire outdoor adventure with an ever-expanding, diversified portfolio of leading brands in the growing outdoor market.

Our Brand Platforms

ADVENTURE PROTECTION

After Bite | Ben's | Natrapel | The Itch Eraser

ADVENTURE READY

LuminAID | SOL | Counter Assault | Adventure Ready

ADVENTURE SAFETY

Adventure Medical Kits | QuikClot | Easy Care First Aid | RapidPure

Adventure Protection

Insect repellent, bug bite relief, and itch relief products.

After Bite

The #1 brand in insect bite relief.

Ben's Tik and Insect Repellent

The Ultimate Protector from ticks & insects.

Natrapel

Effective natural & nature-inspired insect repellents.

The Itch Eraser

Powerful and effective itch relief products.

Adventure Ready

Survival, camping, and preparedness items.

LuminAID Makers of Brilliant Things

Innovative solar lantern/phone chargers for camping & emergencies.

SOL Survive Outdoors Longer

Essential tools for surviving and thriving in the backcountry.

Counter Assault

Home of the only 40 foot bear spray.

Adventure Ready

Everything you need to get wildly clean in the great outdoors.

Adventure Safety

Outdoor medical kits, home first aid, and trauma supplies.

Adventure Medical Kits Be Safe

The leading brand in backcountry medical kits.

QuikClot

Stop bleeding 5x faster with QuikClot Gauze.

Easy Care First Aid

Comprehensive and curated first aid kits organized by injury.

Adventure Medical Kits RapidPure

Outdoor water purifiers that remove over 99.99% of viruses, bacteria & parasites.

World Map with darkened locations where ARB products are sold

Adventure Ready Brands Around the World

Our brands are sold in over 55 countries around the world including the United States, Canada, Mexico, France, Poland, Germany, Panama, Australia, Japan, and many more.

Adventure Ready Brands has an extensive distribution footprint across multiple channels, including:

OUTDOOR | FOOD | DRUG | MASS | INDUSTRIAL | SPORTING GOODS | DTC & ECOM

REI
Walmart
Bass Pro Shops
Amazon.com
FSA Store
Dollar General
Grainger
Costco Wholesale
Sportsman's Warehouse
West Marine
Canadian Tire
Dick's Sporting Goods
Target
Shopper's Drug Mart
Academy Sports and Outdoors
Mountain Equipment Co-Op
Tesco
Loblaw's
Group on a hike stopping for a rest

JOIN OUR TEAM

Check Out Open Positions at Adventure Ready Brands